Old School

Campaigns

Ageing + Communication + Technologies

How "digital ageism"—the intersection of longevity + digital technologies—affects society

A birthday cake with lit candles

Better Birthdays

What makes birthdays better? Taking the ageism out of 'em. That's the focus of this organization.

#EverydayAgeism

Wales' national campaign to tackle—you guessed it—everyday ageism between our ears & in society

A software company's project to confront ageism & support intergenerational collaboration

The San Francisco Reframing Aging Campaign

Aiming to make San Francisco truly age- & disability- friendly by raising awareness, debunking stereotypes & offering resources + services

To create work that reflects the world we need to be all in.

Virtual toolkit created by Google + NCOA to promote the inclusion of olders in advertising + marketing

Building Bridges, Breaking Barriers

An exhibition of the work of older artists aimed at addressing structural ageism

New!

Expose Ageism A Pledge to Combat Ageism

A campaign to encourage beauty, spa, + wellness companies to eliminate ageist stereotypes & language & represent the diversity of older consumers

The Old Woman's Project

A guide to the intersection of ageism & sexism complied by Cynthia Rich, who co-wrote the first book on this subject

It's time to stop. stop discrimination. stop stereotype. stop negativity. stop ageism.

STOPageism

Focused on changing language, improving services & making cities accessible for all ages

AGE PROUD LEEDS age friendly Leeds United Against Ageism

Age Proud Leeds

The City of Leeds tackles ageism with a short film, quiz, activity pack, resources & a whole set of ways to take action

A strategic campaign to increase understanding of ageism & shift how Coloradans think about aging. Excellent template for other states

Reframing Aging

GSA's Reframing Aging initiative

The Gerontological Society of America's initiative to improve the public’s understanding of aging & counter ageism

The the anti-ageism pledge

Power in Aging

A multifaceted state-wide campaign to “become anti-ageist together to build an age-positive Maine”

Take A Stand Against Ageism

Join this HelpAge campaign & say why you’re joining the global movement to end discrimination & stereotyping on the basis of age

Age-Friendly Healthcare image from white paper paper on ageism in healthcare.

Age-Friendly Healthcare Campaign

Aims to bring ageism in health care to the attention of those who need it most: older patients who experience it & the health care providers who interact with them

Idadismo

An elegant Brazil-based website all about ending ageism

I, Too, Am Qualified

A portrait-based campaign by Michael Lindenberger & Nancy Fingerhood to raise awareness of age discrimination in the workplace & let people know they are not alone

The Power of Oldness

Sharp video about the value of older workers + resources for employers & employees

wiha Wisconsin Institute for Healthy Aging with six squares in the colors of orange, purple, yellow, light blue, green, and brown

Resources & info about on how ageism affects your health + a great button

70-Day global campaign against ageism to celebrate the 70th anniversary of the Universal Declaration of Human Rights from AGE Platform Europe

Embracing Aging York County Community Foundation

York County Pennsylvania’s comprehensive campaign to “Reframe the Way We Think about Aging”

Alberta Council on Aging Let's Stop Ageism

An anti-ageism campaign from Alberta Council on Aging, with trainings & media kit

Names on Purple Plaques

Purple Plaque campaign

This project raises awareness of ageism across the UK by hacking traditional historic markers

#WithIt Challenging Ageism

See how people are joining the #WithIt movement to challenge ageism in their daily lives—& what’s in it for you

Tenacity is Ageless Passion Defines me I am a social worker on the frontline and I help ensure LGBTQ seniors have a hight quality of life for as long as possible. - Donna Sue LGBTQ Advocate, Air Force Veteran, Buddhist Donna Sue